As consumers increasingly search and discover in more omni ways, shopping moments are blurring. Opportunities to engage with the shopper are growing by the day, in countless micro-moments along their journey. The best retail media platforms understand the ever-changing nuances of search and shopping behavior, and in turn, deliver a multitude of connection points for advertisers to engage, inspire and convert customers. Hear from Lex Josephs, Walmart Connect’s VP of Sales and AdTech...

On this panel moderated by Roundel, Target’s media company, hear from panelists across leading brands and companies including Criteo, Kimberly-Clark, Mindshare, and PepsiCo as they share insight into how to put together win-win full-funnel campaigns using sponsored product ads to meet brand objectives while bringing “hand raising” consumers the products they want and need. Retail media not only drives sales, but also can be effective in reaching all stages of the consumer consideration...

In just two years, the grocery category has been propelled to the forefront of the ecommerce industry. CPG brands are facing uncertainty as new shopping behaviors are formed. Through this period of massive disruption, the trusted Kroger brand is winning shoppers and shaping the next era of grocery commerce. With an engaging brand message, anytime/anywhere commerce, automated fulfillment centers, and innovative retail media platform - discover how the Kroger brand is building the future of...

2021 has been a news-filled year for S4Capital with launch of a unitary brand, Media.Monks; a slew of mergers; increased revenue forecasts; and a headcount that’s risen from 2,600 at the end of Q2 2020 to almost 6,000. Sir Martin Sorrell and Wesley ter Haar of Media.Monks and S4Capital will be joined by Meghan Johnson, Global Head of Agency Ecosystem, Consumer Experience at Mondelēz, to deliver insights into the evolution of the agency model and changing consumer expectations.

Despite the increasing popularity of newer technologies and business models - from shoppable livestreams to the circular economy - most on-site DTC commerce experiences still look and feel the same. Join us and learn what innovative brands are doing to win people’s hearts, and stand out in a sea of sameness. This exclusive conversation, moderated by Modern Retail Editor in Chief Cale Weissman, will explore how winners in the experience economy are evolving their ways of working and digital...

The ADVERTISING Club of NY is back with its "Conversations With..." series This series provides an opportunity for our Young Professionals (30 and under) to interview top executives on their career journey while also discussing relevant cultural/industry moments. Retail & Ecommerce: This last year has been called “the second wave of retail transformation.” As retailers digitally transform and enhance their ecommerce offerings, we bring you the marketers, brands and technology companies...

Creator Programs Lead at LinkedIn, Callie Schweitzer, sits down with veteran marketing executives, including Diageo's SVP of Marketing, Sophie Kelly, Equinox's CMO, Peter Giorgi, and VP of Marketing at DoorDash, Kofi Amoo-Gottfried to discuss the influence of the creator evolution on brand positioning.

Renaissance Creators on social media platforms, transcending categories and mediums, have swept up both the pop-culture and creativity industries. These new breed of creators are embracing what is now, tomorrow, and beyond in order to fully realize their creative, community, and professional potential across Facebook's family of apps. Join Facebook’s Thomas Shim and Founder and CEO of The Creative Collective NYC, Imani Ellis to hear how: How creators are influencing culture and business....

This session will highlight how Disney and Nextdoor are putting their customers front and center. How they are listening to what neighbors and communities have to say about what they need from brands and platforms today. Consumers are looking for solutions and brands they can trust. Proximity is paramount, and investing at the neighborhood level is an important way to show you are there for them. We look forward to discussing how Disney and Nextdoor have been meeting their customer needs and...

Let's Reset founder Suki Thompson is joined in conversation by one of the world's most senior executives, Ronan Dunne (EVP/CEO, Verizon Consumer Group) to discuss how Verizon has reset during the pandemic and it's focus on culture, the community and the importance of wellbeing to drive performance.

As advertisers speed through digital acceleration as a result of rapidly evolving consumer behavior, consumers continue to optimize their actions against new priorities, especially as their personal and professional lives are blending. From the Empowered Activist, to the Self-care Enthusiast, see how these newly surfaced priorities are dictating change along the consumer journey.

The advertising and gaming industries, including the MRC and the IAB, are leveling up with the re-introduction of in-game advertising. In this session, Frameplay CEO Jonathon Troughton will walk brands through how they can authentically resonate with gamers while having significant brand lift, purchase intent, and measurability.